Case study

How Miren took Swap.io from zero to $750M+ in volume

Swap.io came to Miren with a domain name and a simple swap. No users, no volume, no distribution. Miren runs its social media, community, affiliates and creator programs end to end.

$750M+Cumulative spot volume

5,600+Wallets acquired

6,000+Followers on X

2,000+Community members

All figures since launch. Every count started at zero.

Cumulative growth, not a one-off spike

Volume kept compounding month after month as new channels came online.

Cumulative spot volume (USD)

Approximate monthly values from Swap.io's internal volume dashboard.

Monthly volume data

Oct: $5M
Nov: $30M
Dec: $35M
Jan: $48M
Feb: $130M
Mar: $445M
Apr: $525M
May: $530M
Jun: $530M
Jul: $532M
Aug: $755M
Sep: $760M

The starting point

No active users

No trading volume

No distribution channels

The mandate: prove real demand by acquiring active traders quickly in a highly competitive market.

What Miren built

Distribution to traders, communities and creators

Outreach and partnerships with trading communities and creators that brought traders on-chain.

Trading competitions

A recurring competition structure, including weekly Flash Challenges, to keep traders active.

Social questing

A questing system that rewards traders for engaging on X and in the community.

Integrations and partnerships

Relationships with integrators and key players across the ecosystem.

The last activation

2 weeksDuration

1M+Impressions

320UGC videos and posts

+$10MTrading volume

View the post on X ↗

Let's talk

Stop renting traders.
Build your own community.

Book a 30-minute call. We'll review your X, community and affiliate setup and show you where traders are leaking.

Book an intro call Message us on Telegram · @ostenm